Websites for restaurants where the digital experience should match the one at the table.
For venues that take craft seriously — in the kitchen, in the room, and online.
The problem
The room is considered. The tasting menu is considered. The website is a template.
Guests form an impression of the room before they arrive. A template site — cluttered with stock photography, chat widgets, and a booking button that drops them onto a third-party interface — undercuts everything the room itself is working to communicate.
What we do
Built around how guests actually decide.
Menus and hours, accurate and legible
Menus as structured content, not a PDF — searchable by diners, by Google, and by answer engines that now recommend where to eat. Service times that are never out of sync across platforms.
Booking that keeps guests on the site
Integrated reservation flows that do not send a prospective guest to a branded third-party interface at the moment of decision. Your site closes the table, not SevenRooms or OpenTable.
Photography that does not flatten the room
Art direction and treatment that preserves the light, texture, and restraint of the venue. We will bring in a photographer when the existing images are working against the room.
Found for the dishes and the neighbourhood
Local search, LocalBusiness schema, and content architecture built around what diners actually search: the neighbourhood, the cuisine, the occasion, the specific dish you are known for.
A new practice area. We are currently accepting a small number of founding restaurant engagements.